7.21.2007

Video of the Week: Holman TV

Broadman & Holman Publishing Group started an interesting new marketing venture this summer with the launch of Holman TV. Holman TV is a fictional video blog of a character named Holman who's trying to make it in the Christian music business in Nashville and the episodes follow Holman around in his job and life.

This is a great example of a company thinking outside of the traditional marketing box. Chris, over at Pour Out, recently interviewed B&H's E-Business Director on the Holman TV project. Here's episode 1...

2 comments:

ubertech said...

great stuff

Anonymous said...

I agree, cool idea.